Whitepapers



Whitepapers

4 Keys to Personalization

Learn more about the 4 key components that will help you deliver personalized marketing at scale.

Whitepapers

5 Steps to Choosing Your Cross-Device Partner

Our comprehensive five-step guide will walk you through the process of how to select a cross-device partner to ensure you make the best choice for your business.

Whitepapers

The Tapad Graph Whitepaper

Learn how the Tapad Graph will help you unify a consumer’s experience across all digital screens.

Whitepapers

Device Graph Access (DGA)

Use the Tapad Graph cross-device data within your existing systems. DGA identifies relationships between consumers’ devices in your platforms, and finds new devices that belong to your consumers. 

Whitepapers

Identity Resolution eGuide

Gain a better understanding of consumer digital identity across multiple devices.