Tapad Brings Leading Unified Cross-Screen Marketing Technology to Canada

-- Opens Toronto Office; Kiersten Trafford Appointed to Lead Sales -- Kiersten Trafford

NEW YORK, Sept. 24, 2014 (PR Newswire) -- Tapad, the leading cross-screen marketing technology company, continues its expansion with a new office in Toronto, Canada.  Kiersten Trafford has been appointed Tapad’s Director of Sales for the region.

With more than 10 years’ experience in media and marketing, Trafford has been appointed to build a team and extend Tapad’s offering of unified, cross screen solutions to Canadian agencies and major brands in consumer packaged goods, finance, automotive and telecom.   Previously, she led the Strategic Account team at Olive Media, the largest advertising network in Canada and held comparable roles at Torstar Digital.

“Our global clients consistently request our presence in Canada -- a vital market for them and; clearly, for us,” said Are Traasdahl, Tapad CEO and Founder.  “I have every confidence that Kiersten will ably lead the charge in a market that is more than ready to embrace a cross-screen solution.”

Read the full release.