IN THE NEWS

IN THE NEWS

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Tapad APAC on the Rise with Key Senior Hires

Appointments to Address Strong Demand for Cross-device Marketing Solutions SINGAPORE, Feb. 21, 2017 -- Tapad, the leader in cross-device marketing technology, announced three senior appointments to support its emerging Asia Pacific business. Furthering Tapad’s rapid expansion in the region, Andrew Tu, Vice President, APAC; Henry Schenker, Senior Director, Global Platform Solutions; and Isman Tanuri, Director ...

Tapad Appoints Steffen Svartberg Kristiansen As Head Of Nordics

Ad Tech Veteran to Lead Tapad's New Oslo Office NEW YORK, Feb. 21, 2017 /PRNewswire/ -- Tapad, the leader in cross-device marketing technology, has appointed industry veteran Steffen Svartberg Kristiansen as head of its Nordic operations, effective immediately. In this role, Svartberg Kristiansen will lead the company's growing Nordic business ...

Tapad Elevates Pierre Martensson As Global Head Of Data Licensing Division

Drew McCalmont Promoted to Lead U.S. Charge NEW YORK, Feb. 13, 2017 /PRNewswire/ -- Tapad, the leader in cross-device marketing technology, has tapped Pierre Martensson to serve as the SVP and GM of Tapad's global data division. Martensson joined Tapad in May of 2016 to launch and run its APAC ...

Dextro Analytics Partners with Tapad to Deliver Persistent Measurement Across Devices

Dextro Clients to Achieve Increased Accuracy in Cross-Device Consumer Measurement and EngagementNEW YORK, Feb. 6, 2017 /PRNewswire/ -- Dextro Analytics, a pure play analytics company that harnesses the power of human learning and artificial reasoning to drive more informed and effective consumer marketing, is partnering with Tapad, the leading provider of unified, cross-screen marketing technology ...

Tapad and Rubicon Project Launch Automated Global Cross-Device Campaign Solution

NEW YORK & LOS ANGELES / BUSINESS WIRE / Jan. 30, 2017-- Tapad and Rubicon Project (NYSE: RUBI) announced today a new global partnership offering a unified, cross-device campaign delivery solution within an automated advertising marketplace. Tapad is the leading provider of unified, cross-screen marketing technology solutions and Rubicon Projectoperates one of the largest ...

Tapad Partners with WideOrbit to Offer Programmatic TV Inventory

Tapad Expands Linear TV Analytics Solution, Enabling Optimal Reach and Frequency Across TV and Digital Platforms NEW YORK, Jan. 24, 2017 /PRNewswire/ -- Tapad has partnered with WideOrbit, the leading provider of advertising management software for media companies, to develop the industry's first programmatic TV-buying platform powered by a device ...

Tapad Expands Global Footprint Into Nordic Region

Global Engineering Team Staffing Up New Oslo Hub; Nordic Operational Team Also Slated for Q1'17 NEW YORK, Jan. 11, 2017 /PRNewswire/ -- Tapad, the leader in cross-device marketing technology, is opening an office in downtown Oslo, Norway, effective January 16, 2017. This development reflects Tapad's continued growth following its acquisition by ...
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