Sep 27, 8:00 PM
To provide insight across the ever-evolving martech industry, Unify Tech’s discussion topics will go beyond the rapidly accelerating world of cross-screen marketing technology. Panels will include in-depth conversations with industry experts on new cross-screen metrics, discussions on how marketers can simplify the currently complex view of consumers across devices, and broader industry insights into how the telecom and martech worlds will continue to unite.
In addition to enlightening panel discussions, Unify Tech ‘16 will feature individual presentations from renowned subject matter experts. Bob Garfield, industry journalist, bestselling author of “Can’t Buy Me Like,” and co-host of NPR’s “On the Media”, will lead an intriguing presentation highlighting his thoughts on the future of the industry. Following Garfield, Mahzarin Banaji, a Harvard social psychologist and author of well-known book “The Blind Spot: Hidden Biases of Good People,” will address topics around storytelling and engaging audiences.
A reception will take place immediately following the summit at NASDAQ MarketSite featuring a special appearance and photo opportunity from the star of the industry’s favorite television parody, HBO’s Silicon Valley, T.J. Miller.
Ready for more insight on viewability? Join Tapad’s Advertising Week NY workshop: New Approaches to Viewability: Measuring What Matters in a Cross-Device World.
Get involved in the conversation! Twitter handles are @Tapad & @AdvertisingWeek and the hashtag for the event is #UnifyTech16.
NASDAQ MarketSite, 4 Times Sq., New York City