Tapad Seminar @ Advertising Week NY (September 27)

Sep 26, 8:00 PM

Tapad is excited to host a seminar during Advertising Week New York that will provide the 101 on cross device marketing: Find Who Matters: Simplifying the Complex Consumer

True cross-device marketing unifies audiences’ devices, behaviors, passions and interests to provide a clear and simple picture of today’s complex consumer. How do new methods of data collection and analysis allow marketers to make impactful connections with their consumers and engage with audiences who really care about their message? Join Tapad, the marketing technology team that cracked the code on cross-device, to learn the fundamentals of cross-device marketing and  how to find who matters to your brand.

How do new methods of data collection and analysis allow marketers to make impactful connections with their consumers and engage with audiences who really care about their message? Join Tapad’s SVP & GM, Media Business Kate O’Loughlin and Medialets’ CEO Richy Glassberg to learn the fundamentals of cross-device marketing and measurement, and – most importantly – how to find who matters to your brand.

Ready for more? Join us at Tapad’s third annual cross-screen technology summit,  Unify Tech ’16 where speakers who unify audiences, disrupt their industries and inspire innovation in their respective fields will treat you to a half-day of thought-provoking discourse. Cocktails and hors d’oeuvres immediately to follow, featuring a special guest appearance by T.J. Miller (Silicon Valley’s Erlich Bachman) and Tapad’s Advertising Week NY workshop on viewability:  New Approaches to Viewability: Measuring What Matters in a Cross-Device World.

Social Media

Get involved in the conversation! Twitter handles are @Tapad & @AdvertisingWeek and the hashtag for the event is #Unify #FindWhoMatters #CrossDevice

Where

Times Center Hall , 242 West 41st Street, New York, NY, 1003