Jun 06, 8:00 PM to 8:00 PM
Everyone's talkin' about data, including Tapad. Oracles focus is less on the data itself and more on the business outcomes that data can deliver, because driving results never goes out of fashion. The hype around data has built into a crescendo in the last year, and for a business to continue maturing and stay in vogue, we want to shift the attention to how brands are using data to create better marketing through targeting, personalization and measurement. What are brands doing well? What are agencies doing well? What are publishers doing well? What are all of us doing wrong? Where is value being created in the data eco-system? How do we make sure data never goes out of fashion?
Get involved in the conversation! Twitter handle for the event is @OracleDataCloud
New York, NY