Tapad Takes Its Data-Driven Marketing Intelligence to dmexco

Team Tapad joined over 50,000 attendees at one of the world’s largest and most comprehensive adtech industry conferences, dmexco in Cologne, Germany. The outstanding number of attendees included global and regional adtech/martech vendors, alongside international agencies, brands and publishers.

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Our seven data experts met with a large number of clients and potential partners across EMEA, APAC, and North America regions to discuss our proprietary data solutions for current and prospective clients, and share our thoughts and insights around how data is driving today’s ad-tech ecosystem. Tapad’s data team routinely empowers clients by providing them with a clear, reality-based view of consumers based on the company’s proprietary Tapad Device GraphTM technology. Dmexco was an ideal and impactful platform to connect with other great minds in the industry and share how to create even more meaningful interactions and experiences for advertisers’ target audiences.

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In addition, Tapad partnered with MediaLink inside their urban outdoor community-themed booth, which centered around the topic of “The Technology of Storytelling”, which was an ideal location to hold our meetings and several meaningful conversations.

Didn’t have the opportunity to meet with one of our data experts at dmexco 2017? Schedule a consultation today to learn about our cross-device data solutions.

We look forward to dmexco 2018!