Tapad Head of APAC, Pierre Martensson, Elevated to Global Head Of Data Licensing Division

Pierre Martensson, Tapad's Head of APAC, has been elevated to SVP and GM of our global data division. Pierre joined Tapad in May of 2016 to launch and run its APAC expansion.

Pierre will lead Tapad's data licensing efforts across the Americas, EMEA and APAC, splitting his time equally between our Singapore and New York offices. In addition, Pierre will be responsible for aggressive international expansion of the division and continuing to grow revenue. 

Additionally, Drew McCalmont, newly appointed VP of product strategy and operations for Tapad's data division, will work closely with Pierre on day-to-day operations. Drew joined Tapad in 2013 and has played important roles within the company. Most recently he served as product lead and director of solutions engineering. 

For details of this exciting news, read the press release in full.