Tapad and Matter More Team Up to Help Marketers Improve Consumer Connections

As consumer behavior continues to expand across devices, today's marketers need robust, comprehensive data solutions to accurately engage the people who matter most to their brands. At the same time, the TV industry has reached an advertising tipping point, capitalizing on the power of device-level data.

Today, Tapad and Matter More, a next generation marketing and media practice with deep experience in the advanced TV space, announced a strategic partnership to bring together world class digital data and audience development expertise to help marketers improve how they connect with consumers.

For full details of the partnership, check out our press release.